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Social Media Optimization Training Introduction

Social Media Optimization is an online course from FolksIT in which you will learn about the optimization of social media campaigns. The course will let you know about checking the results of your advertising campaigns. The results will help you to make assessments about your campaigns and improve them to make them more effective. You will get various jobs like Social Media manager, coordinator, consultant, and many other jobs.

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What is SMO?

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SMO online training program helps you to become social media optimization experts. You will learn from the basics to advanced concepts of social media. The additional thing that our trainers will also train you is the tips that are needed to start working on social media optimization strategies. 

Social Media Optimization course material will be provided to you which will include the concepts of optimizing the content and images to make them professional. You will also be able to know about different types of SMO services in terms of Digital marketing and their work.

Social Media Optimization Course Key features

  • Learn the concept of what is social media optimization and making strategies.
  • Get the concept of different SMO services.
  • Learn the concepts through our expert trainers.
  • Provide you real-time projects for practical experiences.
  • Provide you with sample SEO Social media optimization interview questions.
  • Select the schedule as the time is flexible.
  • Demo classes will be arranged before the actual course starts.

Who should learn SMO Marketing?

SMO Course can be taken up by beginners who have no idea of social media optimization but want to make a career in this field. Experienced people who want to learn about the tips of using Social Media Optimization can also join the course.

Course curriculum
    • Basics of Social media and platforms
    • Social Media Essentials
    • Introduction to Social Media
    • Advantages over other forms of Online Marketing
    • Social Media Strategy
    1. What Is ORM | ORM Specialization Capsule (New Addition to Course)
      • What Is Reputation?
      • What Is Corporate Reputation?
      • Brand Appeal Equation
      • Building Corporate Reputation
      • Essentials of Corporate Reputation
      • Key Takeaways
    2. Need for ORM and Benefits
      • Knowing Your Customer
      • Define Virality Factor
      • Word Of Mouth Factor
      • Viral Marketing Power
      • Consumer Voice
      • Need For Online Reputation Management
      • Customer Behavior
      • Online Reputation Management Vs Traditional PR
      • ORM Definition
      • ORM Challenges
      • ORM Benefits
      • Key Takeaways
    3. Drawbacks without ORM
      • Consequences of Having No ORM
      • Consequences Case Study -1
      • Consequences Case Study -2
      • Possible Preventive Measures
    4. Getting Started With ORM
      • ORM Overview
      • ORM Mechanism Steps
        • Prevention Mechanism Step
        • Monitor Mechanism Step
        • Analyze Mechanism Step
        • Influence Mechanism Step
      • Summary
    5. Enhancing ORM
      • How to Enhance ORM?
      • How to Protect Your Reputation?
      • ORM Action Plan
      • Corporate Blogging
      • Direct Feedback Looping
      • Best ORM Tools
      • Google Alerts
    • Introduction to Online Press Releases
    • Handling the Press - the golden rules
    • Successful Marketing and PR Strategies
    • Press releases that work
    • Organizing 1-2-1 press interviews
    • Using pictures effectively
    • Sourcing PR information
    • Market research for PR use
    • Introduction to Online Reputation Management
    • Generating Buzz
    • Five Stars at Customer Review Sites
    • Tips for ensuring your happy customers spread the word.
    • Customers save you from a bad review.
    • Responding to negative reviews
    • Reducing negative reviews
    • Blogging for Brand Control
    • Social Networking Meets Reputation Management
    • Twitter Expertise Capsule (New Addition To Course) | (Includes 20 Exclusive Videos)
    • Account Setup
    • Profile Setup
    • Custom Backgrounds
    • Twitter Clients
    • Following Other Followers
    • Following via Blogs
    • Following with Keywords
    • Following Twittergrader
    • Following List
    • Getting Followers
    • Un-Following
    • Tweeting Essentials
    • What to Tweet?
    • Search Basics
    • What to Search For?
    • Search Feeds
    • Power Twitter
    • Scheduling Tweets
    • New Followers View
    • RSS Feeds To Twitter
Top Hiring Company
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Industry Trends
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SMO Training FAQ’s:
1.How can I cover the concept of missed classes?

You will be given a recorded SMO training video for each missed class so you can cover the concepts of those classes.

2.How will I attend the demo classes?

After registering for the course, you can select the time and we will arrange the classes at that time.

3.Which type of questions will be asked in mock interview sessions?

You will be asked the questions regarding basic and advanced concepts which you have to face in the real interview.

4.Will I get SMO job assistance?

Yes! We will provide job assistance.

5.Will this course help me to bring traffic to my website?

Yes! The SMO online course will help you to bring traffic to your website.

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instructor
Live Instructor-led classes

We would like to create the best learning and interactive environment for our learners as part of their online learning experience.

tainer
Expert & Certified Trainers

We have one of the best faculty, with our trainers having substantial real-time industry experience. And are proactive in providing you the best information.

flexible-schedule
Flexible Schedule

Schedule your timings according to your convenience. No need to delay your daily work schedule.

scenarios
Real-time Scenarios

Our learners are provided with real-time industry scenarios and also Industry-specific scenarios for practice and mock tests.

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e-Learning Sessions

We provide our learners with online training videos and also have live training and practical sessions.

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24/7 Support

We provide round-the-clock assistance and we are yearning to solve your queries with help of our expert trainers.

Why FolksIT

Extreme high-quality interactive training

Cutting-edge curriculum with job-ready training methodologies aligned with industry requirements.

Situational help and work assistance

Top-notch experts bring in the best practices and assignments, with live availability.

Learn & Practice on real-world problems.

Practice on real-world scenarios and data sets with hands-on experience.

A classroom like learning experience

Ultimate learning experience. Engaging, interactive, and communicative.

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